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Edgar Nicov, technical SEO consultant

The SEO with a C‑level view.

Would you mind working directly with the person who fixes your site, not an account manager?

"I'm not a manager who stares at dashboards. I'm the expert who gets behind the site and finds what's broken."

10+ years running high-traffic international websites, most recently as CMO (Chief Monetization Officer) at Reflector Media, the publisher behind Windows Report, MSPowerUser and The Mac Observer. I've led SEO, content and sales teams, but I still do the work myself: crawl audits, code fixes, on-page optimization, and the scripts that automate the repetitive parts.

Today I help businesses get found wherever people search:

  • Google organic results, through technical SEO: crawlability, indexing, Core Web Vitals and structured data
  • The keywords that bring clients, through on-page SEO: search intent mapping, titles, content structure and internal linking
  • Bing, through Bing Webmaster Tools, IndexNow and Bing-specific optimization, the index behind Microsoft Copilot
  • AI Overviews and featured snippets, through answer-ready content and schema markup
  • AI answers from ChatGPT, Gemini, Perplexity and Copilot, through GEO and AEO, so your brand gets cited, not just indexed
  • Automation that runs in the background, through custom Python and Google Apps Script tools: bulk on-page fixes, content pipelines and tracking that shows where you rank in Google and whether AI answers mention you
  • Lower AI costs, through token optimization: leaner prompts and pipelines, so your team gets the same output from Claude, ChatGPT or Gemini for fewer tokens

More of the right traffic, without you having to become an SEO expert.

10+
Years of experience
100+
B2B deals